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Are People Abandoning Instagram? Of Course Not

Saturday, 29 December 2012

The last Friday of the calendar year is tailor-made for a "slow news day" story. And today's is that Instagram, the incredibly popular photo-sharing app from Facebook, has lost a breath-taking 25 percent of its user base in just one week! Why? Because, according to AppData, which tracks usage of popular apps that connect via Facebook, " pretty sure the decline in Instagram users was due to the terms of service announcement." Before we get to that announcement, however, let's just put this simply: The story isn't true.
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