Advertisement
Edition: Global  
One News Page
“Probably the fastest-access news portal in the world”
> >

What you need to know in advertising today

Business Insider Friday, 10 November 2017 ()
What you need to know in advertising todayA host of big media companies have come to a difficult realization — the enemy of the digital duopoly may be my new best friend.

The duopoly, of course, is Facebook and Google, and, to battle its growing dominance in digital advertising, media players ranging from CBS, to ESPN to Hearst and News Corp. are pooling together...
0
shares
Share on
Facebook
Share on
Twitter
Post on 
Reddit
Share by
Email
 
Source: BeetTV - Affiliate - < > Embed
News video: LiveRamp’s Clinger On The Quest For A Super-Cookie

LiveRamp’s Clinger On The Quest For A Super-Cookie 02:28

In a digital advertising world increasingly dominated by Google and Facebook, there is still a clutch of large-scaled ad-tech platforms that give the duopoly a good run for its money. But is the two giants' lead unassailable if those platforms continue working alone? That is a question three of them...

You Might Like


Recent related news

JCDecaux wins Yarra Trams landmark outdoor advertising contract in Melbourne

*JCDecaux wins Yarra Trams landmark outdoor advertising contract in Melbourne* *Paris, 22 November 2017 *- JCDecaux S.A. (Euronext Paris: DEC), the number one...
GlobeNewswire - Press Releases

JCDecaux renews long-term partnership with Telstra to reinvent the payphone in Australia

*JCDecaux renews long-term partnership with Telstra to reinvent the payphone in Australia* *Paris, 23 November 2017 *- JCDecaux S.A. (Euronext Paris: DEC),...
GlobeNewswire - Press Releases

The Most Easily Implemented Cross-Channel Advertising Software According to G2 Crowd Fall 2017 Rankings, Based on User Reviews

G2 Crowd finds 4C tops highest overall implementation ratings CHICAGO (PRWEB) November 15, 2017 G2 Crowd, the world’s leading business software review...
PRWeb - Press Releases

Robin8 Announces Plans to Disrupt the $300 Billion USD Global Digital Advertising Industry by Building Profiles on QTUM Blockchain

NEW YORK, Nov. 23, 2017 /PRNewswire/ -- Robin8 (www.robin8.com) announced today that it will build on QTUM.  Robin8 is the leading influencer search engine and...
PR Newswire Asia - Press ReleasesAlso reported by •Business Wire

Why brands are getting serious about targeted content

Why brands are getting serious about targeted content
In marketing circles it is well understood that the foreseeable future of customer engagement is content. The public is wary of advertising, particularly younger...
The Next Web - Internet

Entercom Announces Launch of Entercom Audience Analytics

Entercom Announces Launch of Entercom Audience Analytics
BALA CYNWYD, Pa.--(BUSINESS WIRE)--Entercom Communications Corp. (NYSE:ETM) today announced the launch of Entercom Audience Analytics, a tool to offer...
Business Wire - Press Releases

mCig's eHesive Advertising Network Signed an Exclusive Agreement with Hosting Company FlameNetworks

LAS VEGAS, NV--(Marketwired - Nov 20, 2017) - mCig, Inc. (OTCQB: MCIG), a diversified company servicing the legal cannabis markets, announced today that the...
Marketwired - Press Releases

Investigation Relating to 401(k) Plans of Wells Fargo & Co (NYSE:WFC) Announced by Stull, Stull & Brody

NEW YORK, Nov. 22, 2017 (GLOBE NEWSWIRE) --  Attorney Advertising. Stull, Stull & Brody today announced that an ERISA action has been filed and that it has...
GlobeNewswire - Press Releases


Other recent news in Technology

Apple Store Down Ahead of BLACK FRIDAY Deals Kickoff4 things to do with your NINTENDO Switch on Thanksgiving weekend
Latest 'POKéMON' games include an ode to Nintendo's late presidentUnlike Apple, ONEPLUS Says Smartphone Facial Recognition Is Not There Just Yet
Mars is boycotting YOUTUBE after investigations found sexualised comments under videos of children (GOOG)Everyone spent their Thanksgiving dinner shopping on their IPHONES under the table — and it's great news for retailers like Walmart and Target
Facebook's latest feature test looks like SNAPCHAT's streaksSamsung may fix the CHROMEBOOK Pro's biggest problem with a backlit keyboard
NASA's Cassini probe bids farewell to SATURN with epic imageFin24.com | #BLACKFRIDAY: Takealot's 'own-goal' to be resolved soon, says CEO

Twitter

Environmentally friendly: One News Page is hosted on servers powered solely by renewable energy
© 2017 One News Page Ltd. All Rights Reserved.  |  About us  |  Disclaimer  |  Press Room  |  Terms & Conditions  |  Privacy Policy  |  Content Accreditation
 RSS  |  News for my Website  |  Free news search widget  |  Help  |  Contact us  |  DMCA / Content Removal
How are we doing? Send us your feedback  |   LIKE us on Facebook   FOLLOW us on Twitter   FIND us on Google+