  Politico Owner Launching Local DC News Site With Ex-Washington Post Online Editor: MEMO
Reported by Huffington Post on Wednesday, 28 October 2009 (on October 28, 2009)
|
Politico\'s owner is launching a local DC news site that is expected to compete with the Washington Post, he told the staff Wednesday.
The New Republic\'s Gabriel Sherman broke the news of the site to be run by former WashingtonPost.com editor Jim Brady Tuesday. Robert Allbritton sent a memo to Politico staff Wednesday describing the new venture, which will merge \"the current WJLA.com and News8.net websites into a site whose aim is to set a new standard for media coverage of local news, with a staff of more than 50 people.\"
Read the full memo, obtained by the Huffington Post, below:
October 28, 2009
Dear colleagues,
I\'m thrilled to give you an update on some important news about our ACC family. The migration of news consumers from print and broadcast to the Web is accelerating, and we are determined to thrive in this new world. So we are planning to launch a local-news website that will harness the power of the Web, social media and new technology to connect Washingtonians with each other and with the information that matters most in their family, civic and work lives.
To run this new venture, we have recruited Jim Brady, an outstanding journalist and the former editor of WashingtonPost.com. Jim is an important pioneer in new media, and he shares our fascination with the exciting possibilities that exist for marrying the power of technology to a deep commitment to local news.
This new project will include a merger of the current WJLA.com and News8.net websites into a site whose aim is to set a new standard for media coverage of local news, with a staff of more than 50 people.
We have seen with POLITICO the great results that can come from thinking big and recruiting a newsroom full of talented and ambitious journalists. Jim\'s operation will be a separate venture from POLITICO, but we are hoping to take many of the good lessons our company has learned with that successful experience and apply them in a new setting.
I am committed to making our new enterprise among the nation\'s most ambitious and innovative projects of its kind. We will launch a new model that will test ideas for harnessing the power of the Internet. It will connect and empower local communities in a way that will engage readers and viewers throughout the greater Washington area.
In this case, we\'ll be launching with an enormous head start -- that is the existing resources and reputation of our WJLA and NewsChannel 8 newsrooms. Our journalists have a deep relationship with the people and stories that make Washington a great local news town. And we have a deep and unbreakable bond with a large audience that depends on our newscasts to help them understand what\'s important in this region.
One reason this idea makes terrific sense is that we can rely upon the strength of NewsChannel 8 -- one of the nation\'s most successful local all-news cable channels -- to help promote and provide content for the new website. And the new reporters and resources of the Web project will, in turn, be a tremendous asset in providing content for NewsChannel 8 and increasing its impact and profitability.
Jim\'s experiment will aim to build on this reputation and audience in the still-unexplored frontiers of new media. Fred Ryan, Bill Lord and I are counting on what we believe is a wealth of ideas and talent in our newsroom today to help us find the way.
And make no mistake: This is a work in progress. There are lots of questions that we have not yet tackled and that we can\'t answer now. Count this as the first of many communications we will have as our ideas come into sharper focus.
This is an intensely competitive time in the news business, and as we all know and have experienced firsthand, some of the changes in traditional media have been tough. But this is also an intensely creative time in the media. This company\'s willingness to innovate and adapt has left us well-positioned to prosper in a new era. We\'ll head into this new era with some very clear guideposts to lead us:
We are going to continue to take bold steps and grow. We expect Jim to help put us on the cutting edge of what\'s happening anywhere in the world to help local journalism make the transition to a new media age.
Our growth will come atop the success of our existing platforms. Jim\'s experiment is not coming at the expense of what we are doing now at WJLA, NewsChannel 8 or POLITICO.
Our success will stem from continuing to recruit and empower the most talented people we can find. We are starting a national effort to locate and lure the best, most driven thinkers to help steer this new venture. That is what we have done for the terrific teams at ABC 7, NewsChannel 8 and POLITICO. We now want Jim to help us build a team of the country\'s best Web journalists.
This is an exciting moment for me personally. I grew up in Washington and in the media business. I see nothing but more change -- creative, vital and, yes, profitable -- in the years ahead.
Please join me in welcoming Jim and embracing the exhilarating changes and great work that lie ahead for all of us.
Robert L. Allbritton
Links: Full news story
|
|
|
|
|
| Recent related news |
| |
Huffington Post
2 hours ago - Politics | So, remember seven years ago? I do! But I have a weird feeling that none of the people I\'ll be... |
Huffington Post
5 hours ago - World | Crossposted with TomDispatch.com. The Pentagon faces a tough choice: Should it award a new contract... |
Mashable
1 day ago - Internet | This post originally appeared on the American Express OPEN Forum, where Mashable regularly... |
guardian.co.uk
1 day ago - Politics | Our round-up of the best political pundits on the web
*Paul... |
guardian.co.uk
1 day ago - UK | Prize-winning British game explores issues of identity theft and cyber stalking
When 17-year-old... |
| |
TechCrunch
1 day ago - Technology | It’s almost a cliché that great Silicon Valley entrepreneurs don’t go sit on a beach when they... |
Huffington Post
2 days ago - Business | SAN FRANCISCO — Yelp, one of the most popular Web sites that let people post opinions about... |
The New Republic
2 days ago - US | Like a lot of writers, I have a Facebook page where I post articles that I’ve published. Over the... |
guardian.co.uk
5 days ago - Politics | Spoof posters of David Cameron and Gordon Brown, irreverent blogs, amateur websites calling MPs to... |
guardian.co.uk
5 days ago - Technology | The State of the News Media report tells us about the major players – but the most vibrant... |
| |
|
|
|
Facebook
E-mail
Twitter
Mixx
StumbleUpon
FriendFeed
Tweet the News!
Select Region >
Top News RSS Feed | News for my Website | Archive | Advertise | Help | Enquiries | Bookmark this site | 
U.S. version
