Global  

“News neutrality by unbiased coverage”
One News Page
> >

Apple to Stop Revealing Sales of Its Units

One News Page Staff Monday, 5 November 2018
Apple to Stop Revealing Sales of Its Unitsby 👩‍💻 Alice Monroe

Apple is a brand which continues to perform very well indeed on the stock exchange – and they have long since been hailed as major innovators in the smartphone and tablet game. Certainly, the iPhone and iPad ranges are pervasive – we all likely know more than a few people who own at least one of the devices – however, there has been split concern over just how innovative the brand has been in recent years. The firm’s latest phones, their XS and XR models, seem to have underwhelmed some tech experts, while ongoing concerns over the genuine power of the devices’ batteries continue to dog the range.

According to The Financial Times, Apple’s stock performance may no longer be as golden as it once was. It’s been confirmed that Apple will no longer be revealing sales figures with regard to its various products to either investors or analysts, which, according to the source, has also seen the brand’s stock slide by up to 7%. However, this latest news that the firm will no longer disclose sales figures for iPads, iPhones and Macs will not sit well with many insiders, who have used such figures previously to weigh up investment decisions.

Instead, it’s been stated that Apple will publicly report on overall revenues and sales costs for device categories on a quarterly basis. This will mean that shipping figures for those items shipped by Apple, rounded down to the nearest thousand, will no longer be disclosed. The news seems to have caused a stir in terms of how well the brand may be currently performing, according to some analysts and insiders – BTIG Research’s Walt Piecyk among them.

“It’s obviously going to create questions about whether Apple can ever return to the number of units it sold in 2015 – units haven’t been relevant for three years,” Piecyk advises. “The stock seems to have done well when they reported those numbers.” He may be right – as various sources suggest that iPhone sales have dropped more than ever before.

Apple Slides Below $200
Apple Slides Below $200

From now on, however, it may become harder for analysts to make such claims – as Apple clearly appears to have moved to ensure that a number of their figures stay shrouded in mystery. Will the XS and XR range prove everyone wrong? Or will it be a case of returning to the drawing board yet again for 2019’s releases?

0
shares
ShareTweetSavePostSend
 
Credit: Reuters Studio - Published < > Embed
News video: Apple warns on holiday sales, sending value below $1 trillion

▶ Apple warns on holiday sales, sending value below $1 trillion 01:33

Apple has warned that sales for the crucial holiday quarter would likely miss Wall Street expectations, which Chief Executive Tim Cook blamed on weakness in emerging markets and foreign exchange costs.

You Might Like


Recent related videos from verified sources

Pittsburgh Included In Apple's Massive Job Expansion [Video]Pittsburgh Included In Apple's Massive Job Expansion 02:12

Apple's announcement that its massive expansion will include Pittsburgh is being welcomed by local leaders; KDKA's Bob Allen reports.

Credit: KDKA CBS 2 Pittsburgh - Published

Walmart: Deals On Apple Watches And Fitness Trackers [Video]Walmart: Deals On Apple Watches And Fitness Trackers 00:39

Are you looking for an Apple Watch or fitness tracker? Digital Trends reports that Walmart is having a sale on smartwatches, that often include health monitors and fitness trackers. Walmart's deals..

Credit: Wochit - Published

Apple Is Staffing Dozens Of Doctors Amid A Greater Medical Focus [Video]Apple Is Staffing Dozens Of Doctors Amid A Greater Medical Focus 00:59

Apple has hired between 40 and 50 doctors in recent years, shedding more light on the tech giant's plans to upend healthcare, per CNBC. Apple's intention to pivot from consumer-grade wellness devices..

Credit: Wochit News - Published

Apple Music Killing Off 'Connect' Feature [Video]Apple Music Killing Off 'Connect' Feature 00:32

Is Apple killing off 'Apple Music Connect'? It would appear that way. Apple has started notifying Apple Music artists that it is removing the ability for artists to post content to Apple Music..

Credit: Wochit - Published

Apple Is Building A Billion Dollar Campus In Austin [Video]Apple Is Building A Billion Dollar Campus In Austin 01:08

Apple also has an HQ2. Here's the story.

Credit: Celebrity Wire - Published

XBox One’s Worldwide Sales Top 40 Million [Video]XBox One’s Worldwide Sales Top 40 Million 00:37

According to comicbook.com, the total units sold for Microsoft's XBox One has topped 40 million. Even though that’s slightly below half of PS4’s sales count, it’s still a great success for the..

Credit: Wochit - Published

Apple Set To Build New $1 Billion Campus In Texas [Video]Apple Set To Build New $1 Billion Campus In Texas 00:35

Apple will build a $1 billion campus in North Austin and establish smaller new locations in Seattle, San Diego and Culver City, California, the company said Thursday. Matt Yurus reports.

Credit: CBS Dallas Digital - Published

More European Ad Pool Alliances Gathering: RTL’s Coruble [Video]More European Ad Pool Alliances Gathering: RTL’s Coruble 03:55

LONDON -- Across Europe, in multiple media industries, what once were competitors are coming together, forming a variety of ad sales cooperatives in a bid to pool inventory they hope can match the vast..

Credit: BeetTV - Affiliate - Published


Recent related news from verified sources

China Bans Sales Of iPhone X And 6 Other Models In Qualcomm Case

It seems that the legal tussle between Apple and Qualcomm is taking a new turn as a Chinese court has ordered Apple to stop the sales of older iPhone models in...
Fossbytes - TechnologyAlso reported by •engadgetSeattlePI.comSFGateFirstpost

Apple hit by Qualcomm patent dispute in China as court bans iPhone sales, upping pressure on US tech giant

A Chinese court order instructing Apple to stop sales of its iPhones in China ups the ante on the US technology giant in one of its biggest markets, amid revenue...
S.China Morning Post - Technology

Cellmid expecting record sales in December quarter, shares up 15%

Cellmid Ltd (ASX:CDY) expects its sales revenue to reach a record $2.2 million for the December quarter. This is supported by a recent sales event on its...
Proactive Investors - BusinessAlso reported by •DNAZee NewsFirstpostSeattlePI.com

Technical Communications swings to fiscal 4Q profit thanks to surge in sales of radio-encryption products

Technical Communications Corporation (NASDAQ:TCCO), the cryptographic services company, swung to a profit in its fiscal fourth quarter thanks to foreign and...
Proactive Investors - Business


Tweets about this


Other recent news in Business

HQ TRIVIA co-founder Colin Kroll dead at 35Ministers deny planning no-deal BREXIT holiday warnings
PEWDIEPIE PRINTER HACKERS STRIKE AGAIN'Spider-Man: Into the Spider-Verse' scores biggest opening weekend ever for an animated movie in December
•More original news reports from One News Page
Environmentally friendly: One News Page is hosted on servers powered solely by renewable energy
© 2018 One News Page Ltd. All Rights Reserved.
About us  |  Contact us  |  Disclaimer  |  Press Room  |  Terms & Conditions  |  Content Accreditation
 RSS  |  News for my Website  |  Free news search widget  |  Contact us  |  DMCA / Content Removal  |  Privacy & Data Protection Policy
How are we doing? Send us your feedback  |   LIKE us on Facebook   FOLLOW us on Twitter  •  FOLLOW us on Pinterest