SAN JUAN -- Ad spending on over-the-top (OTT) TV was expected to increase 40% to $2 billion in 2018, with addressable TV spend reaching $800 million, according to Magna. That means spending on..Credit: BeetTV - Affiliate - Published 2 days ago
Netflix moving to more interactive media could be a sign that their biggest competition isn't other streaming services. Buzz60's Tony Spitz has the details.Credit: Buzz60 - Published 4 days ago
It turns out keeping Friends and constantly developing new original content ain’t cheap.
Netflix announced that it will increase prices across all of its account tiers in the coming months, raising..Credit: Wochit - Published 6 days ago
When The Walt Disney Company launches the Disney+ direct-to-consumer streaming service in late 2019, it won’t be advertising-supported. But Disney Advertising Sales is already talking to brands that..Credit: BeetTV - Affiliate - Published on December 24, 2018
Netflix has no plans to slow down the creation of its original content. Comicbook.com reports Netflix movie chief Scott Stuber told the New York Times that the company's original film operation plans..Credit: Wochit Entertainment - Published on December 17, 2018