Media sector seeks new powers to challenge Big Tech
Wednesday, 12 June 2019 () WASHINGTON: Big Tech firms are clobbering traditional news organisations, media representatives told lawmakers Tuesday, asking for new authority to allow the struggling sector to team up against online platforms.
Television is ready to step in to the future to embrace the new audience targeting opportunities in front of it. But, to do so, TV is going to need to learn some new tricks - chiefly, how to identify..
If you needed any indication that the big consulting firms were making an entry in the world of advertising services, look back to Accenture's appointment of Omnicom veteran Nikki Mendonça in October..