Dark kitchens, shipping containers and Frosty carts — how Wendy's plans to reach customers 'anytime, anywhere'

Dark kitchens, shipping containers and Frosty carts — how Wendy's plans to reach customers 'anytime, anywhere'

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Almost one-third of Wendy’s new development could be non-traditional units. Drive-thru-only models, dark/delivery kitchens, units inside shipping containers, locations at fuel centers and universities and military bases, etc. – these are the outside the traditional box ideas the Dublin, Ohio-based restaurant company will use to reach its goal of 8,000 units by 2025. At 6,800 restaurants worldwide today, the company expects to pass the 7,000 unit mark this year. Abigail Pringle, Wendy’s…

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