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Christmas adverts cost: Is John Lewis's 2017 Moz the Monster the most expensive ever? How the festive advert really compares

OK! Friday, 10 November 2017
John Lewis's 2017 Christmas advert is said to have cost a whopping £7 million, but it the most money advertisers have ever spent on a festive campaign? [John Lewis] Fun as Christmas is, it also comes with a lot of spending. All the food to keep families full the brim over the bank holiday weekend, the well thought up presents wrapped under the tree to the brand new sparkling dress and lipstick for the office party, it can be a very expensive season. And advertisers are trying ...
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News video: John Lewis Christmas Ad 2009

▶ John Lewis Christmas Ad 2009 01:10

John Lewis Christmas Ad 2009

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