Snapchat to give users share of $1m a day for most entertaining clips

The promise of viral fame has always been a lure for online content creators, but Snapchat hopes it has found a more immediate way of encouraging people to post pictures and videos: a share of a daily $1m (£747,000) prize. The messaging app is to begin paying its users for their most viral snaps, as the platform moves to head off a feared exodus to TikTok with a new feed of user-generated content. The new feature, called Spotlight, will be a major change to how Snapchat users find content on the platform – and also represents one of the most serious efforts yet on the part of a social media company to share revenue with all its users, rather than a narrow selection of the most famous...