The Try Guys survived a PR crisis. Here's how they did it.
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Last month, the internet briefly fixated on a cheating scandal that threatened to tarnish the squeaky clean image of the Try Guys. For roughly two weeks, the three YouTubers — Keith Habersberger, Zach Kornfeld, and Eugene Lee Yang — found themselves trying to salvage the multimillion-dollar brand at the center of the media...
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