Advertisement
Global  

“News neutrality by unbiased coverage”
One News Page
> >

Facebook is tinkering with design changes again, and it's putting people on edge

One News Page Staff Friday, 27 October 2017
Facebook is tinkering with design changes again, and it's putting people on edgeby

Facebook – you can’t avoid it. There rarely seems to be a week that goes by without Mark Zuckerberg’s big blue social network making the news in one form or another. Home to billions of users, the network is still the reigning champion of social media – having largely revolutionized the concept following the MySpace boom of the early 00s – though it has made large steps in recent months and years in an attempt to stay relevant with an audience that may well be drifting over to other platforms. Instant social media services such as Snapchat, for example, are making their own strides in capturing young users’ attentions – and Facebook famously attempted to purchase the brand, only to be knocked back. They are, of course, in charge of pioneering brands such as WhatsApp and Oculus Rift – but it seems that even the slightest of changes to their own user interfaces can have a habit of setting a few people and businesses quaking in their boots.

Facebook are currently trialling a new newsfeed feature called Explore – which will allow you to look into stories and items that may be of particular interest to you based on your previous usage and interests that you have already made public. This is all well and good – but with an advanced version of the proposed feature having been trialled in Serbia, Slovakia, Bolivia, Guatemala, Cambodia and Sri Lanka – it seems that publishers looking to appeal to users with an ‘organic’ approach are particularly flustered by propositions.

It seems that the new version of news feed – the so-called Explore – will outright wipe the feed barring friend posts and the usual sponsored items – meaning that news publishers could be expected to pay premiums for advertising outright as opposed to reaching their target audiences in natural ways. Several journalists and firms, naturally, reacted rather angrily to the news of such testing – though Facebook personnel were quick to ensure that word reached the media such testing would not persist.

Newsfeed boss Adam Mosseri advised in a public post that “(Facebook) currently have no plans to roll this test out further” – while further indicating that such movements took place in an effort to try and see if people preferred separate spaces for different types of content. This still means that the platform could still be looking to make news a less social matter – and while no action may be taken right now, this could be a wakeup call for journalists and platforms everywhere.

10
shares
Share on
Facebook
Share on
Twitter
Post on 
Reddit
Share by
Email
 

You Might Like


Tweets about this


Other recent news in Internet

Twitter suspends two accounts linked to 12 RUSSIANS indicted by MuellerWatch a tennis player mercilessly troll Neymar at WIMBLEDON

Recent related videos

Accountability Is Knowing Who Consumers Really Are: IRI’s Mehta [Video]Accountability Is Knowing Who Consumers Really Are: IRI’s Mehta

CANNES – IRI has almost 400 million reasons why television should no longer be planned and bought based on traditional age/gender metrics and related proxies. That’s the number of consumer loyalty..

BeetTV - Affiliate -

Pritchard Lays Down the Marker on Diversity: FB’s Bowles on the Impact [Video]Pritchard Lays Down the Marker on Diversity: FB’s Bowles on the Impact

When the marketing chief of the world's biggest advertiser gives a clear directive, the industry listens and conversations begin. At Cannes Lions, P&G's Marc Pritchard, who has spearheaded several high..

BeetTV - Affiliate -

Beet Retreat Panel Pinpoints Changes Needed To Advance Targeted TV [Video]Beet Retreat Panel Pinpoints Changes Needed To Advance Targeted TV

Widespread change requires “a lot of experimentation for people to change dramatically,” and that process has just begun in the quest for more advanced television targeting, according to..

BeetTV - Affiliate -

WPP’s Read On The Need For Change, Consumer Privacy And The Media Supply Chain [Video]WPP’s Read On The Need For Change, Consumer Privacy And The Media Supply Chain

WPP’s Mark Read says the advertising industry is in a time of “structural change, not structural decline,” but survival depends on people within the industry making the effort embrace that..

BeetTV - Affiliate -

•More original news reports from One News Page
Environmentally friendly: One News Page is hosted on servers powered solely by renewable energy
© 2018 One News Page Ltd. All Rights Reserved.  |  About us  |  Disclaimer  |  Press Room  |  Terms & Conditions  |  Content Accreditation
 RSS  |  News for my Website  |  Free news search widget  |  Help  |  Contact us  |  DMCA / Content Removal  |  Privacy & Data Protection Policy
How are we doing? Send us your feedback  |   LIKE us on Facebook   FOLLOW us on Twitter   FIND us on Google+