Original-Research: Media and Games Invest plc (von GBC AG)

Original-Research: Media and Games Invest plc (von GBC AG)

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Original-Research: Media and Games Invest plc - von GBC AG

Einstufung von GBC AG zu Media and Games Invest plc

Unternehmen: Media and Games Invest plc
ISIN: MT0000580101

Anlass der Studie: GBC Management Interview
Empfehlung: Management Interview
Letzte Ratingänderung:
Analyst: Dario Maugeri, Cosmin Filker

The corona crisis has caused significant upheavals on the capital markets.
The Media and Games share (MGI) was also affected by a declining share
price development, although this was moderate with a decline of -7.8%
compared to the beginning of 2020. This could be related to the fact that
the company, which holds a 98% stake in the publisher of online and mobile
games gamigo AG, can be seen as one of the profiteers of the current
development. In the most recent announcement MGI reported increase activity
in the gaming sector, which should have a positive impact on sales and
earnings. GBC analyst Dario Maugeri spoke to Remco Westermann, CEO of Media
and Games Invest, about the current situation:

GBC AG: Mr Westermann, you reported, that MGI expects a significant revenue
growth in the media sector and that the number of players and user activity
in the games has increased despite the current situation. It sounds as if
MGI is one of the profiteers of the crisis. Could you briefly describe us
this development?

Remco Westermann: It can be observed that online gaming is generally a
relatively crisis-proof and non-cyclical business. That does not apply just
for the current crisis. The more leisure time the people have, the more
time they spend playing online and therefore there is a higher activity in
the games. Furthermore, the monetization in our game portfolio is largely
achieved through micro transactions, so-called in-game purchases, where
players have to pay a relatively small amount for each transaction only. In
time of crisis such as the current, the willingness to make larger
purchases decrease and money is rather spent on minor purchases.

The media sector is also relative stable at the present situation. On the
one hand, due to our global positioning, while no budgets have yet been
relocated in South America, we are now seeing increasing expenditure in
Asia. On the other hand, we also see a shift in budgets. While customers
are reducing their budget in the travel or transportation sector, they are
ramping up in the e-commerce or gaming sector, for example.

GBC AG: Is there any of your business activity that is negatively impacted
by the Corona crisis and the associated economic downturn?

Remco Westermann: This depends on the duration of the crisis. For the
medium term, we see the possibility in the media sector that the economy
developments might have a negative impact. As it has been shown in past
crises, gaming revenues continue to develop positively in the long term
even in periods of low economic activity.

GBC AG: Even if these scenario is only theoretical for you, how flexible
could your cost structure react to possible sales drops?

Remco Westermann: I see us well positioned here. The majority of our costs
are variable, such as for instance our license, marketing and technology
costs. In the past we have invested a lot in cloud technology and thus we
have been able to convert the majority of our fixed costs into variable
costs, which currently enables us to be extremely flexible to market
changes. In addition we have some unused cost reduction potential in
connection with our last acquisition, which we will leverage as planned.
However, we are currently ramping up media budgets in the gaming sector;
because almost everybody is at home, our marketing efficiency is very high.
Since we are benefiting form that, we have increased our marketing expenses
accordingly.

GBC AG: In the last financial years the subsidiary gamigo AG realised a
large part of growth through high M&A activities. Most recently, Verve
Wireless Inc. was acquired. How do you evaluate the M&A area in the current
market phase.

Remco Westermann: We specialise in companies which, due to efficiency and
scaling problems, are struggling on their own, but which nevertheless have
some strong assets that can be operated profitably after successful
integration into our platform. We currently assume that additional
opportunities will emerge due to the crisis.

GBC AG: What is your current cash position, particularly after the further
EUR 3.0m bond placement?

Remco Westermann: In terms of liquidity we are still well equipped and,
despite the acquisition of Verve in January and the purchase of gamigo
minorities, we have more than EUR 10 million in free liquidity in the
group. At the same time, we have a strong operating cash flow that we can
use to finance additional acquisitions and organic growth.

GBC AG: Mr Westermann, thank you for the interview.

Die vollständige Analyse können Sie hier downloaden:
http://www.more-ir.de/d/20369.pdf

Kontakt für Rückfragen
Jörg Grunwald
Vorstand
GBC AG
Halderstrasse 27
86150 Augsburg
0821 / 241133 0
research@gbc-ag.de
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Offenlegung möglicher Interessenskonflikte nach § 85 WpHG und Art. 20 MAR. Beim oben analysierten Unternehmen ist folgender möglicher Interessenkonflikt gegeben: (5a,5b,11); Einen Katalog möglicher Interessenkonflikte finden Sie unter: http://www.gbc-ag.de/de/Offenlegung.htm
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Date (time) of completion of German version: 26.03.2020 (09:45)
Date (time) of first distribution of German version: 26.03.2020 (11:00)
Date (time) of completion of English version: 27.03.2020 (12:35)
Date (time) of first distribution of English version: 27.03.2020 (13:30)

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