How Quicken Loans nabbed Jason Momoa and won big on Super Bowl Sunday

Quicken Loans rolled out its first Super Bowl commercial four years ago, but the commercial, which unveiled Rocket Mortgage and its tagline “Push Button. Get Mortgage” to the nation as a whole, was met with some serious blowback among the public. The company was back in the Super Bowl advertising game this year, and unlike four years ago, this year the lender won big.

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