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The most innovative CMOs, streaming's winners and losers, emotional-based ad targeting

Business Insider Wednesday, 12 June 2019 ()
The most innovative CMOs, streaming's winners and losers, emotional-based ad targetingHello!

This week we published our fourth annual list of the 25 most innovative chief marketers. With the $221 billion US ad industry facing disruption on several fronts, marketers have to navigate fragmented consumer attention, pioneer new ad models, and fend off direct-to-consumer upstarts.

And leading this year's list was...
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