Facebook is taking on Amazon and eBay with its new 'Shops' feature. The risks to its reputation are greater than ever. (FB)

· *Facebook is adding shops to its social network where businesses can sell goods to users.*
· *The move will help diversify Facebook's revenue and capitalize on a huge wave of online shopping caused by the pandemic.*
· *But there are major risks.*
· *If Facebook fails to properly police the shops on its platform, the...