YouTube star LaurDIY is hosting a new HBO Max series. She shares how she built her business empire from search to merch to streaming TV.

YouTube star LaurDIY is hosting a new HBO Max series. She shares how she built her business empire from search to merch to streaming TV.

Business Insider

Published

· The YouTube star Lauren Riihimaki has built a business empire online from her success on YouTube. 
· Riihimaki has just under 9 million subscribers and has created a multipronged business around her "LaurDIY" brand.
· Her business includes a merchandise line, dozens of brand collaborations, and crafting kits sold through...

Full Article