Quibi is shutting down
Illustration by Alex Castro / The Verge
Quibi — the shortform mobile-focused streaming service — is shutting down after just over six months of operation, making it one of the shortest-lived streaming services to date, according to The Wall Street Journal.
There is any number of factors that can be pointed to in unpacking Quibi’s demise: the launch of a mobile-only streaming service at the height of a global pandemic when users were stuck at home; the lack of any real breakout content that was compelling enough to tempt subscribers; or the fact that shortform video content has a nearly infinite amount of free competition in the form of YouTube, TikTok, and other platforms.
It’s not clear what will happen to the company’s lineup of expensive, star-studded original shows and...
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