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Instagram follows Facebook by reportedly testing mid-roll video ads for Stories

Digital Trends Tuesday, 10 January 2017
Instagram follows Facebook by reportedly testing mid-roll video ads for StoriesInstagram is emulating its parent company Facebook by reportedly experimenting with inserting video ads in between Stories -- the sharing feature it copied from Snapchat in August.
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Source: The Street - < > Embed
News video: Instagram Stories Hits 150M Daily Users, Launches Skippable Ads

▶ Instagram Stories Hits 150M Daily Users, Launches Skippable Ads 00:32

Along with the new 150 million daily user stat, Instagram, which is owned by Facebook today announced the launch of ads mixed into Stories. The unclickable five-second photo and 15-second video ads appear between different people's stories and can be easily skipped. Instagram has signed up over 30...

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