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'You should not focus on engagement baiting': Here's how Facebook is explaining its sweeping News Feed change to advertisers

Business Insider Friday, 12 January 2018
'You should not focus on engagement baiting': Here's how Facebook is explaining its sweeping News Feed change to advertisers· *Facebook is set to start **playing up status updates from friends and family in the News Feed**, effectively deprioritizing content from media publishers and brands.*
· *It explained the changes to its partners including ad agencies through emails sent on Friday morning, Business Insider has learned. *
· *Facebook told...
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Source: Reuters Studio - < > Embed
News video: Facebook shares slip after News Feed overhaul

▶ Facebook shares slip after News Feed overhaul 01:19

Shares of Facebook fell after chief executive Mark Zuckerberg announced changes to News Feed that he said would hit user engagement in the near term. Aleksandra Michalska reports.

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