For Tubi chief, streaming’s future is serving fragmented audiences

For Tubi chief, streaming’s future is serving fragmented audiences

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Tubi, the ad-supported streaming service whose recent Super Bowl ad went viral, is betting that audiences don’t want to watch the same things anymore. And that might be a good thing. “Monoculture is dead. What that means is media consumption is getting more and more fragmented,” said CEO Farhad…

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