Miller Lite's response to backlash is very different to Bud Light's

Miller Lite's response to backlash is very different to Bud Light's

Upworthy

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The response by Miller Lite to accusations of "going woke" with a recent advertising campaign "could not be more different" to the way Bud Light has handled its own controversy, a leading brand strategist has said. Kelly O'Keefe, founding partner of Brand Federation, who has advised companies…

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