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Japanese beer industry losing its fizz

Video Credit: Financial Times - Duration: 03:31s - Published < > Embed
Japanese beer industry losing its fizz

Japanese beer industry losing its fizz

Shrinking demand and a declining population are pushing Japanese brewers to innovate and expand overseas.

The FT's Mure Dickie looks at some of the quirky innovations Japanese beermakers are rolling out as they try to win over new drinkers.

Related article: http://www.ft.com/intl/cms/s/0/f57ab58a-53dc-11e1-9eac-00144feabdc0.html For more video content from the Financial Times visit: http://www.ft.com/video http://www.FT.com/

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