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Gwyneth Paltrow on the Feminine Culture of Goop, Start-Ups

Video Credit: Cheddar Inc. - Duration: 02:40s - Published < > Embed
Gwyneth Paltrow on the Feminine Culture of Goop, Start-Ups

Gwyneth Paltrow on the Feminine Culture of Goop, Start-Ups

Gwyneth Paltrow didn't mean to start a wellness empire.

"It was quite accidental," Paltrow told Cheddar's Alyssa Julya Smith in an interview from the Los Angeles Goop Lab, her company's first brick-and-mortar store.

Ten years after embarking on a journey to better understand "all aspects of wellness" in the wake of her late father's cancer diagnosis, Paltrow's Goop is now a multi-faceted wellness and lifestyle brand, with a hand in retail, digital media, publishing, events and, soon, a presence on Netflix.

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