Instagram Is Ditching the IGTV Button The platform has over a billion monthly active users, but people are staying away from the IGTV icon in the top right corner.
An Instagram spokesperson says that is why the feature is being taken away.
Instagram spokesperson, via TechCrunch The change means that you will have to spend a little more time finding the service's long-form content.
Instagram debuted IGTV back in 2018 as an alternative to YouTube.
According to The Verge, it has struggled, with only a small amount of downloads of the standalone app.