What If... Mercedes Diluted the Maybach Brand with a Less Pricey Mercedes-Maybach C-Class?

Usually, when you try to sell something that goes against your brand image, that product is not going to do very well. Of course, when it comes to automobiles, it’s all in the marketing strategy, because if you plan it just right, you could sell just about anything. A Porsche SUV? Check. A Porsche compact SUV? Check. A Lamborghini SUV? Check. Rolls-Royce SUV? Check. Also, Ferrari’s SUV is coming along and, well, you ge... (continue reading...)