Comment: Free Gmail has stagnated amid Workspace focus, Google needs another Inbox experiment

Branding is always remarkably revealing. When you open Gmail, the splash screen shows that it’s part of “Google Workspace.” That brand was introduced in 2020 and compared to G Suite makes very clear that Gmail, Meet, Chat, Calendar, Drive, Docs, Keep, and Voice help you be productive. People obviously utilize Gmail for work, but many more are using it in their personal lives and that use case, as of late, has been somewhat ignored by Google. One way to address that lack of new innovation can be found in Gmail’s past: Inbox.

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