Thanks to ‘Barbie’ topping the 2023 box office, Mattel is thriving as Hasbro cuts 1,100 jobs
Barbie was much more than the highest-grossing movie of the year, though raking in $1.4 billion worldwide was certainly impressive. For Mattel, the blockbuster sparked a boom in Barbie toy sales—and helped the toymaker avoid the kind of terrible year that Hasbro and other rivals are having. This…
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