NFL Season Opener Pulls in Blockbuster Ratings for NBC as TV Viewership Hits Five-Year High

The Tampa Bay Buccaneers and Dallas Cowboys kicked off the 2021 NFL regular season Thursday night and a lot of people were watching. According to John Ourand of Sports Business Journal, NBC’s Sunday Night Football presentation of Bucs-Cowboys on a Thursday night garnered a 15.9 overnight rating. The share was up 16 percent from last […]