ABK Beer becomes Official Beer of Rugby League

LONDON--(BUSINESS WIRE)--RL Commercial have today announced a major new partnership for the sport with ABK Beer, one of the oldest and most popular breweries in Germany, becoming the Official Beer of Rugby League. ABK Beer will have rights across the Betfred Super League, Betfred Challenge Cup and England Rugby League. ABK’s branding will be prominent around all Betfred Super League fixtures from 2024 and throughout the Challenge Cup campaign on the road to Wembley in June, with plans being put