Pixar’s ‘Elemental’ Falls Flat, Adding to Worries About the Brand

Pixar’s ‘Elemental’ Falls Flat, Adding to Worries About the Brand

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A scene from “Elemental,” a Pixar original. “If you don’t swing for original stories you can’t make new franchises, and we swung really hard,” one Disney executive said. The original animated film took in $29.5 million at the box office, by far the worst opening in Pixar’s three-decade history.…

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