Tired of inflated ticket prices, Yungblud is launching his own affordable music festival

Yungblud is hoping to shake up the world of overpriced music festivals by setting a good example. He’s launching his own affordable event, called Bludfest, in August at the U.K.’s Milton Keynes Bowl. Yungblud hopes to make music “more accessible.” He’s even introducing a “Make a Friend” tent where fans who go alone can meet people. The price point of Bludfest is fixed at 49.50 pounds (around $63). Joining him on the bill are Lil Yachty, duo Soft Play, Nessa Barrett, Lola Young and Jazmin Bean. The Damned are also playing in an “icons” slot. Tickets for the event go on sale March 22.