Facebook Warns New iOS 14 Features May Cut Audience Network Revenue By 50%

Apple’s upcoming iOS 14 update, which was announced at WWDC 2020, may bring dark clouds over Facebook’s Audience Network, the company announced in a blog post. The new update brings some anti-tracking changes to the table that limit the ability of its apps and services when collecting identifiers for advertisers (IDFA). These identifiers are then […]