How Bravo's 'Vanderpump Rules' and #Scandoval have boosted NBCUniversal's Peacock as streamers increasingly lean into reality TV

How Bravo's 'Vanderpump Rules' and #Scandoval have boosted NBCUniversal's Peacock as streamers increasingly lean into reality TV

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"Vanderpump Rules" star Ariana Madix on Bravo's "Watch What Happens Live!" Ralph Bavaro/BRAVO via Getty Images Peacock seized on the recent runaway success of "Vanderpump Rules" to reach new audiences. Data shows how the streamer's marketing and programming efforts to capitalize on the show's…

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