KWESST taps former police officer and YouTube star Brandon Tatum as advisor and advocate for KWESST in the US

KWESST Micro Systems Inc (CVE:KWE) (OTCQB:KWEMF) revealed that former Tucson, Arizona, police officer and football player Brandon Tatum, who runs the hit YouTube channel called "The Officer Tatum," with over 1.6 million subscribers, has agreed to act as an advisor and advocate for KWESST's non-lethal Low Energy Cartridge (LEC) product line for law enforcement and personal defense in the US.  As a commentator, Tatum also has a regular following of more than three million people across various social media platforms and is a frequent guest on TV shows such as The Ingraham Angle and Justice with Judge Jeanine on Fox News Channel.  Under the terms of the engagement, Tatum will advise KWESST on optimization of the LEC system for law enforcement and personal defense applications. He will also provide educational segments on The Officer Tatum show for law enforcement and the public regarding the features and benefits of the LEC system. He will also produce interviews with KWESST's Executive Chairman David Luxton and participate as a representative of KWESST in various third-party interviews on the LEC products. READ: KWESST announces commercialization road map for its non-lethal Low Energy Cartridge product line In a statement, Tatum said: "It is an absolute honor to partner with KWESST. The Low Energy Cartridge system is a game-changer for law enforcement, and it adds to a family's ability to diversify home and personal defense.” “As a former police officer, I understand the value of having reliable non-lethal cartridge-based firing platform as an option on patrol, which also gives great flexibility during tactical deployments. I also recognize that there is a significant population in America that is looking for a tool that can keep them safe without having to resort to deadly force,” he added. Tatum said the Low Energy Cartridge system is the “perfect solution for America,” and he is 100% behind “this incredibly innovative strategy to make our world a safer and more responsible place." Meanwhile, KWESST's Luxton noted that the company is “very pleased” at this collaboration with Tatum. “His views and advice will help KWESST bring to market variants of the LEC product tailored to specific operational purposes, with advance feedback from his audiences," added Luxton. On July 12, KWESST announced key details of the commercialization road map for its LEC product line. The company said the road map will culminate with the official commercial launch at the 2022 SHOT Show in Las Vegas on January 18-21, 2022.  “Brandon will be present at the KWESST booth and is expected to be available for the signing of his upcoming book Beaten Black and Blue, Being a Black Cop in an America Under Siege, which will be released on November 30, 2021,” said the company. As part of the 18-month agreement between KWESST and The Officer Tatum LLC on July 19, 2021, Tatum LLC was granted 150,000 performance stock units, 350,000 restricted stock units and 150,000 share appreciation rights (SARs) in line with the company's long-term incentive plan. The SARs will be exercisable at a price of C$1.65 per SAR. Contact the author Uttara Choudhury at uttara@proactiveinvestors.com Follow her on Twitter: @UttaraProactive