App Store subscription apps raked in $10.3B in 2020, nearly 4X more than Google Play

Global spending on the top 100 subscription apps sold through Apple's App Store hit $10.3 billion in 2020, nearly quadrupling spend rates on Google Play over the same period, a report said Thursday.

Research firm Sensor Tower estimates global spending on the App Store's top-performing, non-game subscription titles grew 32% year-over-year to reach $10.3 billion. Growth was similar in the U.S., with spending increasing 25% to hit $4.5 billion.Subscription apps distributed through Google's Play Store also experienced worldwide growth, moving 42% from $1.9 billion in 2019 to $2.7 billion in 2020. In the U.S., consumers spent $1.4 billion on Android subscription-based apps across 2020, up from $1 billion in 2019.

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