Roku and iSpot Announce Streaming Audience Measurement Partnership

SAN JOSE, Calif. & BELLEVUE, Wash.--(BUSINESS WIRE)--Today, Roku, Inc. (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, announced an expanded measurement partnership with iSpot.tv, the cross-platform TV measurement company. The first-of-its-kind arrangement is multifold, with each company sharing measurement capabilities to drive innovation, opportunity, and advertiser value within the broader streaming TV ecosystem. As part of the expanded partnership, iSpot will become a preferred t