PepsiCo's top designer thinks design is now a competitive advantage

PepsiCo's top designer thinks design is now a competitive advantage

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When Mauro Porcini was offered the chance to jump ship from 3M and become PepsiCo’s first-ever chief design officer, he initially turned it down. It took a meeting with then-CEO Indra Nooyi in the French city of Grenoble to get him to reconsider. “She was trying to reshape an entire industry, an…

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