Facebook Launches Pop-Up Stores Around the US
Facebook Launches Pop-Up Stores Around the US They contain more than 100 brands and appear at Macy's stores in nine U.S. cities.
The pop-ups will remain open through February 2019.
Facebook Marketing Director Michelle Klein, via statement Facebook will not earn money from the stores as all revenue goes directly to the merchants.
A couple of the brands include 'Love Your Melon,' an apparel line that raises awareness about pediatric cancers and 'Two Blind Brothers,' a nonprofit clothing line that donates proceedings to research for blindness.
The pop-ups could be a sign of things to come for Facebook's future retail strategy