Boy Scouts launch ads on how abuse victims can seek money

NEW YORK (AP) — Under the supervision of a bankruptcy judge, the Boy Scouts of America has launched a nationwide advertising campaign to notify victims of decades-old sex abuse by Scout leaders that they have until Nov. 16 to seek compensation from a proposed fund.

Law firms say they have already signed up thousands of clients to submit claims since the Boy Scouts filed for bankruptcy protection in February in the face of hundreds of lawsuits. Some lawyers predict the number of people filing claims will surge past 20,000 by the November deadline.

“It’s frightening for the Boy Scouts, because they realize it’s going to take a lot of money to get out of this bankruptcy,” said Andrew Van Arsdale, a lawyer with a network called Abused in Scouting that says it has signed up more than 8,000 clients.

The Boy Scouts' court-approved ad campaign began Monday and is scheduled to run through Oct. 17, at an estimated cost of $6.8 million. It includes print, television, radio and online ads in English and Spanish that are expected to reach more than 100 million people, including more than 95% of the primary target audience of men 50 and older.

The ads direct people to a Boy Scout website with information about the bankruptcy case and seeking compensation. It says to file a claim regardless of how long ago the abuse took place.

Lawyer Paul Mones, who won a $19.9 million sex-abuse verdict against the Boy Scouts in Oregon in 2010, described the campaign as historic.

“Despite all the publicity surrounding the bankruptcy, this is the first time that the BSA has ever formally and publicly acknowledged on a wide-scale basis its long-standing problem of sexual abuse,” Mones said.

The bankruptcy has been painful for the 110-year-old Boy Scouts, which has been a pillar of...