PRSA-NY Announces Shortlist For the 35th Annual Big Apple Awards
Event sponsored by Allison + Partners, Evins Communications, HUNTER, Finn Partners, Muck Rack, Notified, and other leading PR organizations and agencies
Tickets on sale now for the annual event occurring at ASPIRE at One World Observatory on September 22
NEW YORK, July 25, 2022 (GLOBE NEWSWIRE) -- PRSA-NY announced today the shortlist of award winners for the 35^th Annual PRSA-NY Big Apple Awards, presented by Notified. The event will be held in person at ASPIRE at One World Observatory on September 22, 2022, along with a live stream. The shortlist is composed of leading agencies and organizations across the Greater New York City Area and nationwide, including:
· 360PR+
· Allison+Partners
· B&G Foods with Gillian Small PR
· Carmichael Lynch Relate
· Coyne Public Relations
· Diffusion PR
· EY
· Global Gateway Advisors
· Harman International Industries
· HUNTER
· KWT Global
· M Booth
· Quest Diagnostics
· Sanofi
· Sharp Think
· Syneos Health
· The TASC Group
· WPP/The Pharm
This year’s program will focus on themes of courage, community, and change, paying homage to the evolving global business and cultural landscape that has catalyzed PR professionals to positively impact society. The awards will also celebrate PRSA-NY’s 75th Anniversary and include memorabilia from the chapter’s past and present to educate and engage attendees throughout the evening.
For the first time in recent years, the Big Apple Awards will also have honorary co-chairs, composed of esteemed industry leaders from across the public relations industry. The honorary-co chairs will help PRSA-NY amplify the awards to the industry-at-large and engage key stakeholders to participate in the evening. This year’s honorary co-chairs are the following:
· Grace Leong, CEO, HUNTER
· Oscar Suris, New York President, Edelman
· Kate Ryan, US Managing Director, Diffusion PR
· Helen Shelton, Global Chief Diversity Officer, FINN Partners
· Patrice Tanaka, Chief Joy Officer, Joyful Planet, LLC“We are proud to have these notable individuals serve as honorary co-chairs of the Big Apple Awards in September,” said Aaron Kwittken, President, PRSA-NY. “This year, we celebrate the incredible work of our members and PRSA-NY’s 75th anniversary. For the last seven decades, we have been at the forefront of public relations in the Greater New York City Area, and we look forward to honoring PRSA-NY’s past and embracing the chapter’s future.”
Following a hybrid approach in 2021, this year’s Big Apple Awards will be in-person to fully engage PRSA-NY members, supporters, and stakeholders. The chapter will safely commemorate the evening while adhering to all local and federal COVID-19 guidelines. Additional details will be provided at a later date.
“In September, practitioners and industry leaders will come together for one of the biggest nights in our profession. PRSA-NY is honored to convene like-minded individuals and celebrate their hard work and breakthrough campaigns,” said Fay Shapiro, Senior Director of PRSA-NY’s Big Apple Awards. "This year, our theme focuses on courage, community, and change -- the three pillars where we have seen PR professionals make a significant impact for the clients and communities they serve each day.”
Tickets are now on sale for $350 for PRSA members, $400 for non-members, and $2,900 for a table. For more information and to purchase your ticket(s) for the Big Apple Awards, please visit the PRSA-NY website at www.prsany.org/page/BigAppleAwards2022.
As of today, Big Apple Awards sponsors include Allison + Partners, ASPIRE, One World Observatory, Brand on Purpose Podcast, Davis + Gilbert LLP, Evins Communications, Finn Partners, HUNTER:, Lightbox Search, Muck Rack (Exclusive Sponsor of the PRSA-NY 15 Under 35 Awards), Notified, O’Dwyers, Pemberton, PRophet, The Museum of Public Relations, and The Stevens Group. To learn more about Big Apple Awards sponsorship opportunities or to volunteer for the event please contact Fay Shapiro at fays@commpro.biz.
The complete shortlist for the Big Apple Awards can be viewed below:
*REPUTATION & BRAND MANAGEMENT GROUP*
Reputation / Brand Management & Brand Engagement, Integrated Communications, and Spotlight: Brand Engagement
*Meet Haddie – An Ultra Rare Cotton Candy Lobster*
Allison+Partners
*Bush’s® Partners with Josh Groban to give beans their rightful musical due*
Carmichael Lynch Relate
*PEBBLES™ Celebrates its 50th Birthday by Giving Fans a Year of Surprises*
Carmichael Lynch Relate
*The Outsideologist Project: Inspiring a Lifelong Love of Being Outside*
Coyne Public Relations
*Walgreens "This is Our Shot" Campaign*
WPP/The Pharm
*Health Trends*
Quest Diagnostics
*EVENTS & OBSERVANCES GROUP*
Events & Observances (One to Seven Days), Events & Observances (More than Seven Days)
*Big Rigs Get Their Time to Shine at Shell Rotella SuperRigs*
Coyne Public Relations
*Scripps National Spelling Bee x Diffusion Make History with First Black American Winner*
Diffusion PR
*MBC Unfiltered: Elevating Overlooked Voices Within the Breast Cancer Community*
Sanofi
*TRUE SUMMER with JBL*
Harman International Industries
*PUBLIC SERVICE / PUBLIC AFFAIRS GROUP*
Public Service, Public Affairs
*Health Trends*
Quest Diagnostics
*CONSUMER MARKETING GROUP*
Marketing Consumer Products, Marketing Consumer Services, Best use of Spokesperson / Influencer, SPOTLIGHT: Best use of Spokesperson / Influencer, Best Use of Owned Social Media,
*SUNNYD Sweetest Summer Yet Hashtag Challenge*
360 PR+
*Giving U.S. Travelers a New Runway to Love*
360 PR+
*Bush’s® Partners with Josh Groban to give beans their rightful musical due*
Carmichael Lynch Relate
*Grape-Nuts Shortage: A Tale of Newsjacking*
Carmichael Lynch Relate
*Philips Hue Lights the Way in 2021*
Coyne Public Relations
*PEEPS® Makes a Triumphant Return to Shelves for Easter*
Coyne Public Relations
*Amplifying Brand Awareness of Loupedeck Through Strategic Media Relations*
Diffusion PR
*Honey, I’m Home: Maximizing Burrow’s Revenue Through Targeted Media Strategy*
Diffusion PR
*Walgreens Flu Influencer Campaign*
WPP/The Pharm
*MBC Unfiltered: Elevating Overlooked Voices Within the Breast Cancer Community*
Sanofi
*TABASCO® Brand Enters the #HotSauceWars*
HUNTER
*Wandermust by Four Seasons*
KWT Global
*Kelly Rowland Shares her Life Insurance ‘Why’*
KWT Global
*Slurpee Delivery to Space*
M Booth
*OurWay Campaign*
Sharp Think
*BUSINESS-TO-BUSINESS GROUP*
Marketing Business-to-Business, Crisis Communications & Issue Management, Internal Communications, Investor Relations, Legal Marketing & Communications.
*The Great Grape-Nuts Shortage of 2021*
Carmichael Lynch Relate
*Supply Chain on the Brain – parcelLab with Diffusion*
Diffusion PR
*Resilience in Action*
EY
*Harnessing Colleague Pride*
M Booth
*TARGETED MARKETING GROUP *
Targeted Marketing about Gender & Identity, Targeted Marketing to Gen Z, Targeted Marketing to Baby Boomers, Multicultural Public Relations.
*BAND-AID® BRAND LAUNCHES OURTONE™ LINE OF INCLUSIVE BANDAGES*
HUNTER
*Claiming New SPACES For People Living With Disabilities*
Syneos Health
*Bronx Rising Initiative*
The TASC Group
*DIVERSITY, EQUITY, INCLUSION & BELONGING GROUP*
SPOTLIGHT: Diversity, Equity, Inclusion & Belonging, SPOTLIGHT: Mental Health & Wellness, Diversity, Equity, Inclusion & Belonging in the Workplace, Mental Health & Wellness in the Workplace, The Ally Award.
*T**he Board Challenge + Global Gateway Advisors: *
*Accelerating Increased Representation for Black Leaders in the Corporate Boardroom*
Global Gateway Advisors
*Destination Tomorrow: Black Trans-Led Human Rights Campaign*
The TASC Group
*MEDIA RELATIONS & CONTENT MARKETING GROUP *
Spotlight Categories: Executive Social Media, Video, Blogs or Microsite, Podcasts, Experiential Marketing, Media Relations, Research, Polling & Analytics; The Next Big Tech Thing in Tech.
*Tommee Tippee Spills The Milk On The Raw Realities Of Parenthood*
360PR+
*MBC Unfiltered: Elevating Overlooked Voices Within the Breast Cancer Community*
Sanofi
*TWIX® Shakers Seasoning Blend Launches with Viral Chicken Wings Recipe*
B&G Foods with Gillian Small PR
*TRUE SUMMER with JBL*
Harman International Industries
*Harnessing Colleague Pride*
M Booth
*Health Trends*
Quest Diagnostics
*Claiming New SPACES For People Living With Disabilities*
Syneos Health
*About PRSA-NY*
For 75 years, the New York Chapter of the Public Relations Society of America is one of the oldest, largest, and most prominent public relations Chapters in the country. Located in the media capital of the world, it offers top-level professional development, networking, mentoring, and awards. PRSA-NY serves communications professionals in agencies, businesses, nonprofit organizations, and government, as well as independent practitioners. For more information about PRSA-NY’s upcoming events, mentorship program, jobs boards, volunteer opportunities, and membership details, go to prsany.org.
*Contact:*
Sabrina Browne, Vice President of Marketing, PRSA-NY
sabrina.browne@bcw-global.com or +1 646 389 2620
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/3c6ef53d-1226-4e7d-8416-34ce3190ee12