Moloco Announces Multi-Year Strategic Partnership with Viacom18 for Ad Serving on JioCinema

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Moloco, a leader in operational machine learning (ML) and advertising technology, today announced a strategic partnership with Viacom18 and JioCinema in India. As part of this multi-year partnership, Moloco is using its advanced machine learning and ad serving capabilities to build a powerful monetization solution for Viacom18/JioCinema, and it began with the Tata IPL last year. The Tata Indian Premier League, a major sporting event for men’s cricket, occu