Ad holding company IPG was among those hired to promote a controversial music festival in Saudi Arabia

Business Insider

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· In December, the Saudi Arabian government organized MDL Beast, a three-day electronic music festival featuring celebrity DJs, models, actors, and influencers.
· Sources told Business Insider that Momentum, an agency that's part of US-based ad holding company IPG, was among those contracted to market the event, along with a...

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