Instagram will let influencers make money off ads on IGTV content, following in the footsteps of YouTube's revenue-sharing model (FB)

· Instagram announced Wednesday it was rolling out ads to creators' longform IGTV videos, allowing them to monetize these.
· Bloomberg reported Instagram will share with creators 55% of the ad revenue they generate — the same amount YouTube offers with its ad revenue-sharing model.
· This is the first time Instagram is...