Barbie’s $155 Million Opening Bodes Well for CEO Ynon Kreiz’s Business Strategy

Barbie’s $155 Million Opening Bodes Well for CEO Ynon Kreiz’s Business Strategy

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The much-anticipated Barbie movie topped box office charts this weekend, earning $155 million in ticket sales in the U.S. The earnings represent the highest-grossing opening of 2023, and it earned a spot in the top 25 openings of all time, data from Box Office Mojo shows. The box office success of…

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