Online Apple Store down ahead of AirTag, purple iPhone 12 preorders

Online Apple Store down ahead of AirTag, purple iPhone 12 preorders

AppleInsider

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Apple late Thursday took its online storefront down as it prepares for an expected onslaught of preorders for new hardware, including purple iPhone 12 models and the much-anticipated AirTag.

As is tradition, the online Apple Store was pulled from service at around 11 p.m. Pacific, roughly six hours shy of a scheduled purple iPhone 12 and AirTag release.In line with Apple's typical preorder timeline, the new devices will be made available on Friday at 5 a.m. Pacific, 8 a.m. Eastern. Orders are expected to land in customers' hands, and in brick-and-mortar Apple Stores, on April 30.

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