Apple retail, HR chief pushes back against union drives at Apple Stores
Published
Apple retail chief Deirdre O'Brien has pushed back against recent unionization efforts at some of the company's brick-and-mortar locations in a new video to staff members.
Apple SVP Deirdre O'Brien
In the video, which was seen by Bloomberg, O'Brien — Apple's senior vice president of retail and human resources — said that the efforts could slow workplace progress and potentially harm the relationship between Apple and its employees.
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