Deion “Coach Prime” Sanders Named 2023 Sports Illustrated Sportsperson of the Year

NEW YORK--(BUSINESS WIRE)--Today, Sports Illustrated (SI) revealed Deion Sanders, the University of Colorado Buffaloes head football coach and Pro Football Hall of Famer, as the 2023 Sportsperson of the Year. Sanders’s blend of unparalleled athletic accomplishments and transformative impact on the football program, school, and community of Boulder transcends sports and ripples throughout the culture. Over the past year, “Coach Prime” rebuilt Colorado, turning a team that won one game in 2022 in