Chinese sellers go to TikTok school to reach buyers abroad

Guangzhou (AFP) April 24, 2024

Donning hijabs and floor-length abaya gowns over shorts and tank tops, Chinese students at an e-commerce school perform into a smartphone camera as they learn how to sell the clothes to overseas TikTok users. It is the final day of a two-week course on selling products abroad via the short video app - which despite being blocked in China is a platform more and more Chinese vendors are turni