The Willie Nelson Brand Is Having a Moment as Icon Stares Down 90

The Willie Nelson Brand Is Having a Moment as Icon Stares Down 90

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When Willie Nelson became the only country artist to win two Grammy Awards during the Feb. 5 ceremony, he was in the middle of texts with producer Buddy Cannon. Nelson didn’t give the trophies much thought. “All he wanted to talk about was the next record,” Cannon says. That hunger is present at a…

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