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Apple and Amazon Plan to Spend Billions on Movies for the Big Screen. Will the Pricey Gamble Pay Off?
It may have been implausible a few years, heck, even a few months ago, that tech giants like Apple and Amazon would spend billions on theatrical movies. And yet, Apple is reportedly planning to invest $1 billion per year to make films that’ll play exclusively in cinemas. The news, which was first…
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